Welcome to this week’s Mashup (click here for last week’s edition).
In case you missed it last Thursday, we posted an article that both celebrates the 56th anniversary of the First American in Space, and relates it to some of the challenges that small businesses face today.
This week’s calendar includes World Fair Trade Day on May 13th, which is organized by the World Fair Trade Organization and was first observed in 2004. Taking place on the second Saturday of May each year, #FairTradeDay is a worldwide collection of events designed to both celebrate Fair Trade and raise awareness of how important it is.
WFTO prescribes 10 Principles of Fair Trade and states that “Organisations must follow [them] in their day-to-day work”.
These Principles are:
- Creating Opportunities for Economically Disadvantaged Producers
- Transparency and Accountability
- Fair Trading Practices
- Payment of a Fair Price
- Ensuring no Child Labour and Forced Labour
- Commitment to Non Discrimination, Gender Equity and Women’s Economic Empowerment, and Freedom of Association
- Ensuring Good Working Conditions
- Providing Capacity Building
- Promoting Fair Trade
- Respect for the Environment
Businesses of every size can choose to embrace these core principles – these actions make a real difference in the global growth of the Fair Trade movement.
You learn more about World Fair Trade Day on the WTFO Facebook Page.
National Small Business Week Recap
The Small Business Administration hasn’t posted any recordings of the webinars from last week, we’ll let you know if that happens. There are videos of the 3 city road show tour on their Facebook Videos page (here are the direct links to each video page: Indianapolis Indiana, Arlington Texas, and Fresno California).
This annual event always bring out a wide variety of content that’s focused on Small Business, and this year was no exception. Here are some of our favorites:
How to Start a Business
When you get to #6 – select your technology, we think that there is a lot more to consider. Stay tuned for an upcoming post from us that dives deeper into that topic!
Maybe you aren’t ready to leap into a new full-time business. They also shared a countdown of 15 part-time business ideas that can get you started while you keep working the day job.
Name your new Baby
Small Business Financing
Every business needs some amount of cash flow to get up and running, and insufficient capital is frequently cited as a reason for business failure. Here are some ideas for getting access to much-needed funds for starting or expanding your business.
Businesses of every type can benefit from Business News Daily’s breakdown of 6 alternative financing options.
Plan the Work
No matter what type of business you have, most financing sources will want to see a business plan. Bplans offers a free downloadable business plan template that you can get in exchange for providing some basic contact information.
Get some Attention
If you’re already up and running, perhaps it’s time to think about some new ways to get the public to your business. Business News Daily provides a rundown of 10 ideas for a DIY approach to Public Relations
Leverage Digital Marketing
It’s no secret that MailChimp has been a champion of enabling small businesses to affordably and effectively leverage the power of digital marketing. They shared a list of marketing tips and advice from some of their most successful e-commerce customers.
Quote of the Week
“When your work speaks for itself, don’t interrupt.”
Our Quote of the Week is from Henry J. Kaiser (May 9, 1882 – August 24, 1967), a successful industrialist who is widely considered the father of American shipbuilding. He co-founded the Kaiser Permanente healthcare system with Doctor Sidney R. Garfield in 1945, to provide an insurance plan for his shipyard workers.
As of December 31, 2015, Kaiser Permanente had 10.2 million health plan members, 186,497 employees, 18,652 physicians, 51,010 nurses, 38 medical centers, and 622 medical offices.
Henry J. Kaiser died in August 1967 at the age of 85. In addition to the distinction of founding the first Health Maintenance Organization, he developed and built hospitals, medical centers and medical schools, was part of the consortium that constructed the Hoover Dam and Grand Coulee Dam, is a member of the Labor Hall of Fame, and was inducted posthumously into the California Hall of Fame in 2009.